Illustra manages every facet of inbound marketing including content creation and promotion, web development, landing pages, forms, social media, graphic design, search engine optimization (SEO) and analytics. These tactics are strategically integrated to match and support your business goals.
In order to attract leads you have be where they are looking for answers. Most buyers start looking online for those answers. Therefore, building a website and social media platform that distribute helpful resources is essential.
Ways to attract:
Tools to attract:
You convert website visitors into leads by providing relevant and valuable resources in exchange for contact information.
Ways to convert:
Tools to convert:
Lead management strategies and personalized content help you qualify the best prospects to hand over to sales and which ones need to be nurtured.
Ways to qualify:
Tools to qualify:
We use automation software to ensure a lead is receiving personalized content and resources to help them find the information they are searching for.
Ways to nurture:
Tools to nurture:
We constantly review your prospects actions on how they interact and engage with your inbound content. This analysis allows us to understand what influences them and make adjustments to optimize your marketing plan, create more leads and secure new customers.
Ways to analyze:
Tools to analyze:
Continued timely content is distributed to leads guiding them through their unique buyer’s journey. Once the lead is ready they are passed to the sales team for further communication.
Ways that help close:
Tools that help close:
By providing continuous value to your client they become your loyal promoters and help drive new leads by offering referrals, positive reviews and repeat business.
Ways to delight:
Tools to delight:
Provides marketing services using in-bound and out-bound marketing techniques to generate leads and increase sales. Our clients are both B-to-B and B-to-C in CPG, Food, Agriculture, Fuel, electronics, Real Estate and Energy.
3222 West Berteau
Chicago, IL 60618